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positioning

Open business models, part 2: a price

My main premise for an assortment of forthcoming business models is to position OER core curriculum product package as having a greatly reduced cost as opposed to being “free” and to use the proceeds to fund the work needed to

karen July 9, 2015 Uncategorized No Comments Read more

Positioning “open” – Where the rubber meets the road

All of my thoughts on positioning OER core curriculum in the K-12 market may be well and good, but what really matters is what actual customers think. Toward that end, I am going to be interviewing some district sups and

karen June 25, 2015June 30, 2015 Uncategorized No Comments Read more

Positioning “open” – digital/blended

Many of us believe that technology, appropriately used, can greatly enhance learning. Schools have spent billions on equipping themselves with infrastructure including connectivity, devices, and staff expertise to realize the potential. And while most schools have not yet made the

karen June 16, 2015June 30, 2015 Uncategorized 1 Comment Read more

Positioning “open” – The 5 R’s

Among of the most lauded benefits of OER are the 5 R’s — reuse, revise, remix, redistribute, and retain. The ability of educators and students to continually update, improve, and iterate on their learning materials is the basis for rich

karen June 10, 2015June 30, 2015 Uncategorized 2 Comments Read more

Positioning “open” – Free

In my continuing thoughts on ways to position open educational resources for the K-12 market, I now turn to the issue of “free.” I have two concerns about using the term “free” in promoting these materials. First, they aren’t really

karen May 28, 2015June 30, 2015 Uncategorized 2 Comments Read more
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